& Review:
2016 is an extraordinary year. It is not only the beginning year of the country's "Thirteenth Five-Year Plan", but also the closing year of Ruicheng Exhibition Company's "Second Five-Year Plan". In the spring, the 17th Zhengzhou International Food and Drinks Fair with the theme of "New Normal, New Thinking, New Opportunities and New Starting Points" will be held in Zhengzhou from April 22 to 24 in the autumn, with the theme of "Quality, Responsibility" The 18th Zhengzhou International Food and Drinks Fair was held in Zhengzhou from August 26th to 28th. The holding of two sugar, wine and food exhibitions has injected fresh vitality into the development of the industry, benefiting many exhibitors.
The two sugar and wine fairs in 2016 had a total area of 10,000 square meters. About 10,000 people attended the fairs to visit and purchase, with a cumulative total turnover of 100 million yuan. Driven by the exhibition economy, social and economic development The benefits are tens of billions of dollars. Weiwei, Sanjing, Tongrentang, Wanglaoji, Huiyuan, Moutai, Wuliangye, Xinghuacun Fenjiu, Fenyang Wang, Shopkeeper, Renhuai Sauce Wine Corps, Yujiu Exhibition Group, as well as people from Taiwan, Hong Kong, Australia, Companies from France, Spain, Chile and other countries at home and abroad as well as from Hong Kong, Macao and Taiwan participated in these two events.
During the period, the 3rd Henan Provincial Private Sommelier Competition of Zhang Gong Super Value Wine, the New Opportunities for Distributors in the Internet Era Theme Forum, China’s First New Wine Merchants and Liquor Quality Marketing Summit Forum, and the Henan Liquor Industry Annual More than ten special events and forums, including the overall ranking award ceremony, wine lectures, and tasting sessions, have been widely praised by people in the industry.
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Outlook:
With the improvement of residents’ income and living standards, the product layout and characteristics of the sugar, wine and food industry will undergo major changes after undergoing in-depth adjustments in recent years. . According to the survey and analysis of Jiuzhou Food and Wine Network: From the perspective of consumption trends, companies and products with insufficient brand power and unstable quality will be abandoned by the rising middle-class consumer group, while companies and products with strong brands and high cost performance will expand rapidly. In terms of consumption areas, first-tier cities are close to "bottoming out", while second- and third-tier cities have gradually become the main battlefield for many manufacturers.
It is worth mentioning that with the further implementation of the national "One Belt, One Road" strategic plan and the further improvement of Zhengzhou Airport Area, Zhengzhou has become a well-deserved "golden window" connecting the international sugar, wine and food market in the central region. It is foreseeable that Ruicheng Zhengzhou International Food and Drinks Fair will become the "golden key" for domestic and foreign related enterprises to open up China's inland market.
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Advantages of Zhengzhou International Food and Drinks Fair
Advantages: Authoritative industry organizations and authoritative industry new media jointly host it, which is not only unrivaled in professionalism but also provides many publicity expertise to participating manufacturers. The value-added service organizer has more than ten years of rich experience in planning, organizing, managing and serving exhibitions.
Advantages: Henan is located in the Central Plains and has been a battleground for military strategists since ancient times. Henan Province has a consumer group of 100 million people. More than 5,000 kilometers of highways connect various cities in the province and surrounding provinces and cities. The convenient transportation, warehousing, logistics, market potential and surrounding radiation are unparalleled.
Advantages: The Zhengzhou Municipal People's Government focuses on supporting the exhibition.
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Specialized Services
1. Planning of &r publicity programs for exhibitors before, during and after the exhibition
2. Execution and hosting of various activities for exhibitors
br/> 3. Assist exhibitors to invite key customers
4. Special car pick-up and drop-off services for professional dealers inside and outside the province
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Concurrent events: Henan Private Sommelier Masters Competition
Activity introduction: Since the spring of this year, the three private sommelier activities of the "Henan Provincial Sommelier Competition" were sponsored by Yangshao Liquor Industry, Fupingchun Liquor Industry, and Zhanggong Liquor Industry. A total of outstanding wine tasters in Henan Province were selected. Private sommeliers, private sommeliers. % of the private wine tasting masters participating in the competition are engaged in alcohol distribution, % are civil servants, % are responsible persons of enterprises and institutions, and % are wine lovers from all walks of life.
According to the activity plan of Henan Province Folk Wine Tasting Masters held every three years, the first Henan Province Folk Wine Tasting Masters Competition will be held in 2019. This selection will be selected from among the private wine tasting masters who have obtained the "Henan Province Folk Sommelier" certificate. A press conference will be held before the event and publicity will be carried out in major media. Those who are interested in sponsoring this event will Companies involved in the event are requested to contact the organizing committee as soon as possible, and we will tailor a complete set of publicity plans and sponsorship feedback plans.
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Exhibition Schedule
Registration and setup: Businesses with specially designed booths will register for construction on the day, month and year Open to professionals only
Open to the public all day on the year, month and day
Closing and dismantling: year, month and day:
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Exhibition area division
Liquor and packaging exhibition area, International wine exhibition area, high-end food and beverage exhibition area, comprehensive food and beverage exhibition area (outdoor), food packaging technology and processing equipment exhibition area
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Booth configuration and charges
, ordinary standard exhibition: three-sided enclosure ( Double openings on both sides), one table and two chairs, one/power socket, a photo fascia board (double opening strips), a waste paper basket, etc.
Charging standard: single opening unit/booth double opening unit/booth
Jiante booth: three-sided enclosures (double openings on two sides), one & advertising screen (two openings for double openings), one table
/>Two chairs, a power socket, a photo fascia board (double opening strips), carpet, a wastebasket, etc.
Charging standards: single opening unit/booth double opening unit/booth
, luxury simple: light box advertising, three-sided enclosures (double openings on both sides), one & advertising screen (double openings on both sides
frame), a table and two chairs, a power socket, a photo fascia board (double opening strips), carpet, a waste paper basket, etc.
Charging standard: single opening unit/booth double opening unit/booth
Special booth: area square meters, special booth effect based on standard booth. Charging standard: Yuan (no other fees)
, open space booth: no exhibition facilities and configurations (enterprises need to pay additional design and construction fees, electricity fees and special decoration management fees, etc.).
Charge standard: Yuan/㎡ (minimum rent above ㎡)
Contact information of the organizing committee
Office address: Dahe Business Building, Dongming Road, Zhengzhou
April 2017 Henan Food and Drinks Fair